Sightbox
Marketing Design
As the Creative Lead and Marketing Designer at Sightbox, I brought the Sightbox mission of providing users with better access to eye health care to life through landing pages, print/digital advertising, and organic social content.
Illustrations
Contributions made to the In App Notifications Center within the Sightbox member portal. Aiming to delight the user while providing them with important instructions and status updates.
My Role
These illustrations were designed by myself, with oversight and art direction from the Lead Product Designer.
Blog Design
My Role
This was a collaborative project with the Marketing Team. The redesign of the Sightbox Blog was designed by myself with engineering happening out of house at a local creative agency.
Career Page Design
Sightbox's recruitment efforts needed a home base that prospective candidates could visit to get to know more about the culture at Sightbox.
My Role
The Marketing Team and I strategized on content, including solidifying our core values, and I designed the UI and graphic elements.
Paid Media
Social Assets
Designing assets for paid media advertisements was ongoing as a project. These were some of our highest performing ads that drove in the most traffic to our website from our paid media platforms.
My Role
Creative Lead and Designer
Describe your image
Organic
Social Assets
In close collaboration with the Industry Relations team, we strategized a project for doctors to share important health information with their patients. The outcome was a set of assets OD's could share with their patients on Instagram.
My Role
Creative Lead and Designer